It is vitally important to know that good websites are what keeping people from coming back when working on a new website for your business regardless if it is small or big. What makes it good however is going to vary from different individuals. To give you an example, some make it usable while others are giving more emphasis on its appearance. If you can meet all the criteria for what is deemed to be imperative in website design, then you can expect yours to be great.
Number 1. Appearance – no one wanted a website that looks dull or too flashy as it is a sure fire way of turning people’s attention away. As a matter of fact, the best website design is achieved by being able to strike a balance between a site that looks too fancy and boring.
Colors can be used in drawing emotional attachment from its viewers which can improve their willingness in making transaction to your site. You may not believe it, the psychology of colors has been proven to be very effective and thus, it is used widely by professional website designers in an effort to manipulate message to its visitors. The design must not look confusing or too complex but instead, it needs to resemble the business and to what services and/or products you offer.
Number 2. Website purpose – just before you get started on website development, it will be crucial to set your objectives and ask yourself on what you want your visitors to benefit from your page. The content of the website has to be kept updated regularly and mind you because it is fairly easy to tell whether the site is updated or not. This will reflect negatively on the business as the homepage works like a resume. You want the content of your site as well to reflect the main objective and to what it is that you’re trying to do.
Number 3. Usability – due to the reason that the internet has provided us with great amount of information, it is quite hard to grasp other people’s interest and attention and make them stay on your page for long. For any website visitor, among the biggest turn offs is poor visibility. This is practically the reason to why many web designer and developers see to it that the site is user friendly and navigable.
Try talking to a web developer regarding the design of your website and they’ll tell you that it shouldn’t take more 4 clicks to reach a specific section of your page. Instead, professional guarantee that they apply the general rule of reaching to designated sections in no more than 2 clicks.